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DOI:10.1007/s11042-013-1430-z - Corpus ID: 14492145
@article{Jang2013ExploringSN, title={Exploring social networking sites for facilitating multi-channel retailing}, author={Yu-Teng Jang and Shuchih Ernest Chang and Po-An Chen}, journal={Multimedia Tools and Applications}, year={2013}, volume={74}, pages={159 - 178}, url={https://api.semanticscholar.org/CorpusID:14492145}}- Yu-Teng Jang, S. Chang, Po-An Chen
- Published in Multimedia tools and… 24 March 2013
- Business, Computer Science
SNS fan pages are suggested to be used to enhance consumers’ purchase at physical stores and information search on their online stores, thus increasing overall sales and building and maintaining consumer trust on their stores.
38 Citations
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13
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Topics
Social Network Sites (opens in a new tab)Partial Least Squares (opens in a new tab)Social Networking Sites (opens in a new tab)
38 Citations
- Sajad RezaeiW. Ismail
- 2014
Business, Computer Science
The results reveal that TMS factors, KS and communication quality positively influence online channel selection, and specialisation, credibility and coordination statistically contribute to TMS as a second order construct.
- 33
- Muhammad Asep Awaludin Zainal ChafidonMargono MargonoS. Sunaryo
- 2022
Business
Interdisciplinary Social Studies
During the COVID-19 pandemic, there was an increase in e-commerce transactions. In 2020, there was an increase in the nominal e-commerce transactions by 29.6% from IDR 205.5 trillion in 2019 to IDR…
- S. ChangAnne Yenching LiuWei-Cheng Shen
- 2017
Computer Science, Business
Comput. Hum. Behav.
- 192
- Qingjie ZhouMingyue DuJiang-Xiao Hou
- 2024
Business
Agribusiness
Social network plays an essential role in the consumers' omni‐channel purchasing behaviors (OPBs). In this context, this research delves into two questions. First, do consumers make the omni‐channel…
- Donna SmithÁ. Hernández-GarcíaÁ. F. Agudo-PeregrinaJ. Hair
- 2016
Business
SMSociety
This study investigates the effect of online and offline pre-purchase influences and the role of fashion brand involvement and online brand engagement in predicting purchase intention of products…
- 11
- Z. RahmanS. MoghavvemiKumaran SuberamanaianHasmah ZanuddinM. Nasir
- 2018
Business
Online Inf. Rev.
It was shown that following fan pages will influence fan page engagement, which in turn affects purchase intention and social media connectedness, as well as opening a vast area of unexplored researches on the subject of social media.
- 43
- PDF
- S. ChangWei-Cheng ShenChun-Hsiu Yeh
- 2016
Computer Science
Multimedia Tools and Applications
The findings reveal that the factors that influence intention to recommend vary among heavy and light users, and trust, subjective norm, perceived ease of use, and perceived usefulness are considered as predictors for heavy users.
- 19
- PDF
- Yu-Teng JangS. ChangAnne Yenching LiuKevin Lai
- 2018
Business, Computer Science
Findings revealed that social and ranking influence would significantly and positively affect not only consumers’ economic consideration but also application quality, and there was no evidence showing that functionality of mobile device was significantly associated with consumers' economic consideration.
- 3
- PDF
- S. Chang
- 2019
Computer Science, Business
The research findings can help managers and decision makers in the tourism industry keep pace with research on consumer attitudes and innovations in smartphone SNS applications, and make favorable tactics to catch the benefits offered by mobile social commerce in the ubiquitous commerce environment.
- Highly Influenced
- PDF
- Raji Ridwan Adetunji
- 2018
Business
Developing and managing brand equity are top priorities for many organizations because brand is one of the most prized assets of organizations. As such, academia continues to exert substantial…
- PDF
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80 References
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Business, Computer Science
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Business
Purpose – The purpose of this study is to examine the consumer shopping channel extension focusing on attitude shift from offline to online store with a theoretical…
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Business
Purpose – The purpose of this research is to examine the influences of consumer trust and perceived internet confidence on consumer apparel shopping intention via the online retailer operated by a…
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Business, Psychology
A survey among 502 college-aged Facebook users in Taiwan reveals that these users responded to Facebook advertising and virtual brand communities differently, suggesting users’ motivation for online social networking had varying effects on their social media marketing responses.
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Sociology, Computer Science
Internet Res.
The results show that both social identity and group norm have significant effects on user participation, and in addition, group norm affects social identity.
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Business
Purpose – The purpose of this study is to investigate the effects of consumers' shopping orientation on their satisfaction level with the product search and purchase behavior using…
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Business, Computer Science
The results provide empirical support that attitude is an antecedent variable, and that motivation variables have a significant causal relationship with information search variables.
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- David GefenElena KarahannaD. Straub
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Computer Science, Business
MIS Q.
Research on experienced repeat online shoppers shows that consumer trust is as important to online commerce as the widely accepted TAM use-antecedents, perceived usefulness and perceived ease of use, and provides evidence that online trust is built through a belief that the vendor has nothing to gain by cheating.
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